Custom Design Process

The Custom design process

In addition to her Classic and Fine collections, Selina offers Custom Designs for clients seeking to create a one-of-a-kind, meaningful piece of jewelry. Whether brainstorming a design, sourcing a diamond to make an engagement ring, or repurposing family stones into a beautiful, personal piece to pass along to future generations, Selina pours her heart into every project. You’ll walk away from the experience with a piece that perfectly expresses your style while representing Selina’s distinct touch.

Fill out the Custom Inquiry Form
Dreaming about a custom piece? We’d love to hear all about it! Fill out our inquiry form to share your ideas, inspiration, timeline, and budget, and we’ll review the details before reaching out with next steps.
Initial Consultation
We begin with a personalized consultation to explore your ideas and vision, where Selina guides you through the first steps of the custom design process and helps bring your project to life.
Diamond/Stone Sourcing
If you’re not incorporating heirloom stones, Selina thoughtfully sources a curated selection of diamonds and gemstones tailored to your preferences. From modern-cut diamonds to distinctive antique stones full of character, she presents options that will beautifully align with your vision and design.
First Design & Sketches
After the consultation and stone sourcing, Selina develops a thoughtful design concept that brings all the elements together. She then collaborates closely with you, refining proportions and details until the piece feels cohesive, intentional, and uniquely yours.
Creating the Sample
Once the concept is finalized, a wax model and detailed 3D rendering are created so you can experience the piece in tangible form, allowing for any final adjustments. A silver sample is then crafted for you to try on, ensuring every detail is perfected before the piece moves into production.
Creating the piece
With the wax model finalized, your piece is cast in 14k or 18k gold, each stone is carefully hand-set, and the finishing polish is applied, completing your custom design and bringing it beautifully to life!

18A8156_031a4e11-ede7-42e3-96d7-7f09c74ca1be

Custom Order Form

If you’re interested in a custom jewelry piece, please complete the form below and we’ll follow up with a personalized quote. Submitting an inquiry comes with no obligation to move forward with a purchase.